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Leadership

“The perfect blend of courage and kindness unlocks true power,” says Veronika Burešová, CEO of WPP Media.

When Veronika Burešová first stepped into the digital marketing world, she couldn't even tell the difference between PPC and SEO. Today, she heads one of the largest media groups in the Czech Republic and leads over 300 people. She's convinced that leadership superpowers aren't just toughness or ambition, but rather a mix of courage and kindness. "Kindness without courage is just trying to be nice and makes no real impact. Courage without kindness is simply harsh," says Veronika. In the interview, she further shares why being kind to yourself might actually be the most radical leadership strategy of all.
Femme Palette
August 13, 2023
Leadership

Courage, connection, and growth at the Femme Palette Conference 2025

When nearly 300 professionals filled the WPP Campus in Prague for the Femme Palette Leadership and Career Conference 2025, the atmosphere was electric. It was not just another business event. The air buzzed with anticipation, curiosity, and connection. Conversations began long before the first speaker took the stage. People were laughing, exchanging ideas, and sharing stories over coffee.
Femme Palette
August 13, 2023
Leadership

Navigating Cross-Cultural Communication: Where Do We Start?

With globalization and post-COVID trends, our world is more interconnected than ever. You can hire a team member who has never visited your country, collaborate with colleagues on the other side of the globe, or lead a remote project spanning multiple time zones. Easy? In many ways, yes – it’s never been more accessible. But let’s be honest: working across cultures still brings challenges.
Olga Mukhina
August 13, 2023
Leadership

From the spotlight to the heartbeat of healthcare: Andrea’s journey of leadership and innovation

Andrea has had an incredible career journey, moving from acting and modeling to leading change in healthcare. As the youngest COO at the Institute of Hematology and Blood Transfusion, she’s breaking barriers and proving that a creative background can bring fresh ideas to leadership. In this interview, Andrea shares what inspired her to take this path, the challenges she’s faced, and her vision for improving healthcare for everyone.
Femme Palette
August 13, 2023
Leadership

“Being a leader is not about power or control; it’s about service, integrity, and empowering others,” says Iva Welker, CEO of VML Czech Republic.

In this candid conversation, Iva Welker opens up about her leadership philosophy, the importance of continuous personal development, and the power of empathy and communication. As the head of the largest communication agency in the Czech Republic, she shares insights on what it truly takes to lead in a dynamic industry like advertising. From her career milestones to the unique challenges women face in leadership, Iva offers valuable lessons on balancing work, motherhood, and making a positive impact. Read the full interview for more on her leadership journey and advice for aspiring leaders.
Femme Palette
August 13, 2023
Leadership

How to land a leadership role in a small company without prior leadership experience

When pursuing professional growth, some of us aspire to move into leadership positions. However, lack of formal leadership experience can often seem like a major setback. Good news though - securing a leadership role in a small company without prior leadership experience is not only possible, but also becoming increasingly common. Small businesses value versatility, initiative, and the ability to adapt quickly—traits that can be demonstrated through various experiences even if they don't come with a leadership title. This guide will show you how to leverage your existing skills and experiences to land a leadership role, build your case for a promotion, and navigate the environment of small companies.
Femme Palette
August 13, 2023
Leadership

5 Things First Time Leaders Need to do Differently for Success

Moving into a leadership role is incredibly exciting. It is a testament to all the hard work already accomplished in your career, and the confidence shown in you by leaders of your company. Go you! But, the skills that got you to this point are often not the same ones that will help you flourish in your new role. So many organizations in our world today do not have the tools to teach this, leaving their emerging leaders to learn it on their own, often after they already feel unsupported, frustrated and near burnout. The great news is that you can start implementing these tactics at any point in your career journey and immediately reap the benefits.So, let’s dive in! Here is a list of the top 5 things you must do today to set yourself (and your team) up for success.
Sarah Keffer
August 13, 2023
Leadership

How to become a sought after female leader when you’re a generalist

Femme Palette ambassador Laura Kressmann shares her won experience and learnings on making the most of your generalist career when becoming a leader.
Laura Kressmann
August 13, 2023