Share

Mentor Spotlight: Gabriela Borutová, the mentor who helps you own your potential

Written by
Femme Palette
Published on
June 18, 2026

Some people climb the ladder. Gabriela Borutová builds the whole staircase. With over a decade in technology, Gabi is a Principal Program Manager-Technical at Gen, where she connects strategy with execution and delivers complex global projects that drive real business results. She co-founded the educational platform NFT Insights and has been championing women in tech long before it was a trend. She has a sharp eye for the patterns that hold talented women back and an even sharper instinct for helping them move past them. Whether she is helping a mentee build their personal brand, find their purpose, or finally own the skills they have had all along, Gabi meets people where they are and helps them build something sustainable. Read on.

‍

1. Could you start by telling us a bit about yourself - your current position, your company, and perhaps a fun fact that reflects who you are?

Gabriela Borutová has over 10 years of experience in technology. She is a Principal Program Manager-Technical at Gen, where she manages complex global projects and connects strategy with execution to deliver real business results. She focuses on efficient delivery of web projects and on scaling and automating processes using AI. Outside of Gen, she co-founded the educational platform NFT Insights and mentors at Femme Palette.

‍

2. Why did you decide to become a mentor?

I was invited to become a mentor, and I saw it as a great opportunity to connect with other women in tech and support each other’s growth. It also pushed me to take mentoring to another level. During COVID, in my previous role, I helped build a program that brought women across the company together to share knowledge, from personal branding and financial literacy to coding and well-being. I’m very proud of that initiative because it helped many people across the organization.

‍

3. What kinds of areas do you help your mentees with?

I support mentees with strategic planning for both their programs and personal goals. I also help them build their personal brand, find their purpose, and gain the confidence to show their skills and potential. Many talented women already know what they want, but self-doubt can hold them back. I help them overcome it and move forward. Lastly, I help them to manage operations around complex web projects.

‍

4. Is there something you have learned from your mentees?

I’ve learned that our upbringing as women strongly shapes how we see ourselves and how we handle challenges. This is true across all generations-> from Boomers to Gen Z. At the same time, I see positive change, as more women are actively working on their mindset and not letting it define them. I’ve also learned a lot about different industries, and lastly how important it is to value time and set clear priorities.

‍‍

5. What do you like most about being a Femme Palette mentor?

What I value most is the opportunity to support women across various industries, not just in tech. I enjoy identifying the common patterns we all face—whether it’s "translating" our value to stakeholders or finding a healthy balance between a corporate career and personal projects. Being a mentor allows me to help others build the "blueprints" for their own success.

‍‍

6. What is something you have learned through being a Femme Palette mentor?

I’ve realized that professional growth is often less about learning new technical skills and more about being heard and encouraged. I’ve learned that a mentor’s role is to provide the structure and system that turns that inner doubt into proven competence.

‍

7. What piece of advice do you have for aspiring mentors?

Lead with integrity, openness, and create a truly safe space for your mentees. Don’t just give advice; look for the deeper patterns beneath their questions. Your goal is to help them stop "firefighting" their daily tasks and start building a career that is sustainable, organized, and meaningful.

‍

Has Gabriela inspired you to work with a mentor? Learn more about our Mentoring program and apply here.

Join our newsletter
Receive the newest blog posts, event invites, and more
Read about our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Popular guides
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
See more guides

Latest blog posts

Mentoring

How mentoring helped Karolína Kuchařová lead like a lighthouse

Karolína Kuchařová had spent more than 15 years in marketing, at Vodafone and SAZKA among others, and still found herself learning a new craft: leading people. She joined Femme Palette’s mentoring program as she began leading a team at Form Factory, hoping to avoid micromanaging, give people more ownership, and get comfortable with honest feedback. What she found was an outside perspective on situations that felt much bigger when she was in the middle of them, the realization that her instinct to help can limit someone else’s chance to learn, and a mentor who helped her understand herself as a leader.
Femme Palette
August 13, 2023
Leadership

Apply before you feel ready: Leadership lessons from Iva Welker

Iva Welker, CEO of VML & Ogilvy Czech Republic, never planned to become a CEO. She found advertising through an internship and kept saying yes to opportunities that stretched her. For her, leadership is less about position and more about the trust people place in you. She shares how she tells a healthy stretch from burnout, leads teams through change, and protects bold creative work. Her advice to women hesitating over a bigger role: apply before you feel completely ready.
Femme Palette
August 13, 2023
Mentoring

How mentoring helped Gaby Sittová catch up with her own success

Gaby Sittová had already directed a feature film and built a career across tech, film, and creative leadership, and still felt like an unsure newcomer in parts of her own life. She joined Femme Palette’s mentoring program looking for help with personal branding. What she found instead was permission to ask for a mentor rematch when the first one wasn’t right, a reminder to actually celebrate what she’d already done, and a mentor who helped her stop treating herself like someone with endless capacity to give.
Femme Palette
August 13, 2023

Sky rocket your career now!