Teodora Curelciuc

Hi, I'm a Product Marketing Manager at Gartner, where I focus on the development of three B2B software marketplaces (Capterra, Software Advice, and GetApp).
My day-to-day involves working with Product, UX, Research, and SEO teams to improve the experience of three different sites targeting software buyers.

So whereas I'm not technically in a tech role, I do interact with product and UX daily.
My mission is to make the software comparison experience a breeze and do so through compelling product narratives, end-to-end buyer journeys, and compelling positioning statements.

My career has transitioned a few times, from SEO to social and content marketing, back to SEO and content, to social and inbound marketing, to brand marketing, and now to product marketing. Marketing and product have always been a substantial part of my role.

I'm also a mom of a two-years old and ready to discuss the complexities of juggling toddlers and spreadsheets to achieve work-life balance.