Petra Jankovičová

Advocate of purpose-driven business and role of brand voice in sustainable, diverse and fair society with 15+ years of experience in marketing and communication with passion for people and finding their talents & flow

Founded Triad Advertising Prague: extraordinary talented and motivated team whom I led from zero to one of the top independent creative agencies on the Czech market with 4 mio EUR revenues (40+ FTEs) in less than 8 years

Lead the team that co-created IKEA For a safe home communication campaign (and was recognised by effectiveness, creativity and PR loval and international awards in categories: Best Social Impact, Sustainable Development: Gender Equality, Campaign for good, Genius 100 Inspiration)

15+ years of experience in marketing and communication- created communication concepts and strategies for top Czech and global brands such as IKEA, Asahi & Plzensky Prazdroj, O2, Raiffeisen bank, Savencia, Phillips & Amnesty International in the Czech republic, Slovakia and 14+ countries across Europe and Asia

Judge of Cannes Young Lions, Journalism Award Slovakia, PR award Zlatý středník, Effie Czech republic and Flema Awards. Moderator of regular Smart Talks on Online marketing trends. Frequent speaker and panelist at marketing conferences and workshops for brand managers both Czech and international. 



When not working I love traveling (recently came back from a sabbatical leave spent in Italy), gardening and trying to learn something new every day. My key values are love, honesty, authenticity, and personal development.